Ryan Edward Upchurch, known professionally as Upchurch, is a country rap artist, comedian, and internet personality who has built a loyal fanbase through his music and engaging online presence. As of 2025, he continues to be one of the most talked-about independent musicians in the U.S. This article provides a detailed look at his age, height, family, career, net worth, and more.
Quick Bio
Full Name | Ryan Edward Upchurch |
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Date of Birth | May 24, 1991 |
Age (2025) | 34 years old |
Birthplace | Cheatham County, Tennessee |
Height | ~6 ft (183 cm) |
Weight | ~76 kg (167 lbs) |
Profession | Rapper, Singer, Songwriter, Comedian |
Genres | Country Rap, Southern Rock, Hip Hop |
Net Worth (2025) | $4–5 million |
YouTube Subscribers | 3.2+ million |
Merch Line | RHEC (Raise Hell and Eat Cornbread) |
Famous Tracks | Holler Boys, Rolling Stoned, Outlaw |
Family | Brother Austen, daughter (born 2024) |
Early Life and Family
Upchurch grew up in Cheatham County, Tennessee, close to Nashville. His upbringing in a Southern environment shaped his creative identity, inspiring his signature blend of country and rap. He has a brother named Austen, who has appeared in some of his videos and projects. Family remains important in his life, and he often references his roots in his work.

Rise to Fame
Upchurch’s career started in 2014 with comedic YouTube videos where he played a character known as “Upchurch the Redneck.” These videos quickly went viral, helping him build a strong online following. He transitioned from comedy to music, releasing rap and country-rap songs that resonated with fans who appreciated his authenticity.
His first EP, Cheatham County (2015), gained attention, but it was his debut album Heart of America (2016) that pushed him onto the charts. The project hit the Billboard Top Country Albums, marking his entry into mainstream recognition.
Music Career
Over the years, Upchurch has released a long list of albums and projects that showcase his versatility. Some highlights include:
- Chicken Willie (2016) – Reached No. 22 on Top Country Albums.
- King of Dixie (2017) – Proved his staying power with fans.
- Creeker (2018) – A southern rock project that landed on the Billboard 200.
- Supernatural (2018) – Charted high on multiple Billboard categories.
- Parachute (2019) – A blend of rap, country, and rock influences.
- Everlasting Country (2020) – A more traditional country sound.
- Blue Genes II and Turbulence (2023–2024) – Continued his streak of independent success.
Upchurch’s genre-bending approach has kept him relevant, attracting fans from different musical backgrounds.
Business Ventures
Beyond music, Upchurch has built wealth through his RHEC merchandise line (short for “Raise Hell and Eat Cornbread”). Partnering with Redneck Nation, he offers apparel, hats, and accessories that reflect his brand identity. His merchandise sales provide a steady stream of income and have helped cement his brand beyond just music.

Net Worth 2025
As of 2025, Upchurch’s net worth is estimated at $4–5 million. This figure comes from:
- Album Sales & Streaming: Consistent releases keep revenue flowing.
- YouTube Channel: His channel has over 3 million subscribers, with estimated monthly earnings of $28,000–$30,000, translating to over $300,000 annually.
- Touring: Ticket sales and performances contribute significantly.
- Merchandise Sales: His RHEC clothing line continues to thrive.
While estimates vary, most reliable sources place his net worth firmly within the multi-million-dollar range.
Personal Life
Upchurch’s personal life has been in the public eye. He was previously linked to Brianna Vanvleet, and later married Taylor Eileen Smith in 2020, though the couple separated in 2021. He is also a father; in 2024, he welcomed a daughter with Bethani Culp. His family life, like his music, reflects his grounded personality and connection to his Southern roots.
Physical Appearance
Standing around 6 ft tall (183 cm) and weighing approximately 76 kg (167 lbs), Upchurch has a commanding presence. He is well-known for his tattoos, which are part of his identity as an artist. His rugged, down-to-earth style reflects both his Southern background and his musical edge.
Social Media Presence
Upchurch has used social media to build his career independently. Key platforms include:
- YouTube: 3.2+ million subscribers.
- Instagram: Millions of followers engaging with his lifestyle and updates.
- Facebook: Active fan community with music and merchandise promotions.
Social media has been crucial in his rise, allowing him to connect directly with fans without relying on major labels.
Fun Facts
- Upchurch started out as a comedian before focusing on music.
- He collaborated with Luke Combs on the track Outlaw.
- His breakout motto “Raise Hell and Eat Cornbread” (RHEC) became both a fan slogan and a business venture.
- Several of his songs, like Holler Boys and Rolling Stoned, have earned Gold and Platinum certifications.
Future Outlook
Looking ahead, Upchurch shows no signs of slowing down. His independent success proves he doesn’t need the backing of major labels to thrive. With more albums likely in the works, continued merchandise sales, and a loyal fan base, his net worth and influence are expected to grow in the coming years.
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Conclusion
Ryan Upchurch’s journey from small-town Tennessee to a multi-million-dollar artist and entrepreneur is a testament to hard work and authenticity. At 34 years old in 2025, with a net worth estimated at $4–5 million, he embodies the spirit of independent success. His career, lifestyle, and strong connection to fans ensure that he will remain a prominent figure in the country rap and Southern rock scene for years to come.
FAQs
What is Ryan Upchurch’s net worth in 2025?
Ryan Upchurch’s net worth is estimated to be between $4–5 million in 2025, built from music, YouTube, touring, and merchandise.
How old is Ryan Upchurch now?
He was born on May 24, 1991, which makes him 34 years old as of 2025.
What is Ryan Upchurch best known for?
Upchurch is best known for his country rap music, comedic roots, and his RHEC brand, blending humor, music, and Southern culture.
Does Ryan Upchurch have children?
Yes, in 2024 he welcomed a daughter with Bethani Culp.
How tall is Ryan Upchurch?
He stands at about 6 ft (183 cm) and weighs around 76 kg (167 lbs).